Cacao or coffee?

    Cacao vs coffee: what is the real difference?

    Coffee and cacao start with two different plants and become two very different drinks.

    Coffee is associated mainly with caffeine. Pure cacao also contains caffeine, but theobromine is normally the dominant methylxanthine. At the same time, the cacao mass itself remains part of the drink — including cacao butter, fibre, minerals and cacao’s naturally occurring polyphenols.

    Here we compare what is actually in the cup, how caffeine and theobromine differ, and why cacao does not need to be “better coffee” to be interesting.

    Coffee and pure cacao side by side in a calm Scandinavian setting

    Coffee

    Caffeine is the dominant methylxanthine.

    Pure cacao

    Theobromine is normally the dominant methylxanthine.

    Both

    Naturally contain caffeine — but in different amounts and proportions.

    Cacao and coffee at a glance

    Coffee and cacao can both have a place in everyday life, but their composition differs clearly.

    That is why it is more useful to ask how they differ than which one is “better”.

    Cacao and coffee at a glance
    PropertyCoffee100% pure cacao
    PlantCoffeaTheobroma cacao
    Typical drink formBrewed extract from roasted coffee beansCacao mass mixed into liquid
    Dominant methylxanthineCaffeineTheobromine
    CaffeineUsually higher per typical cup of coffeeUsually lower per typical cacao drink, but not caffeine-free
    TheobromineSmall amountsNaturally present in significant amounts
    FatVery little in black brewed coffeeNatural cacao butter
    FibreVery little in the drink itselfNaturally present in the cacao mass
    Important polyphenolsIncluding chlorogenic acidsIncluding cacao flavanols
    MineralsPresent, but usually in relatively small amounts per cupCacao mass naturally contains several minerals
    TasteRoasted, aromatic, often bitterDeep, full, roasted cacao flavour
    Basic principleCompounds are extracted from the coffeeThe cacao mass itself remains in the cup

    Caffeine and theobromine: close relatives, not the same thing

    Caffeine and theobromine belong to the same group of naturally occurring compounds: methylxanthines.

    They are chemically related, and both can interact with adenosine signalling in the body. But they are not identical. They occur in different proportions and are handled differently by the body.

    In coffee, caffeine is normally the dominant methylxanthine.

    In cacao, theobromine is normally the dominant methylxanthine.

    Scientific literature also describes qualitative differences between caffeine and theobromine, while the mechanisms behind every perceived difference are not fully understood.

    Caffeine

    1,3,7-trimethylxanthine

    Theobromine

    3,7-dimethylxanthine

    They differ structurally by a single methyl group — but that does not mean they act identically in the body.

    Scientific literature also describes theobromine as having a longer average plasma half-life than caffeine. That is one reason the two compounds should not be treated as pharmacologically identical.

    Illustration comparing caffeine and theobromine as related methylxanthines

    Does cacao have less caffeine than coffee?

    Yes. In general, a typical serving of pure cacao contains less caffeine than a typical cup of coffee. But cacao is not caffeine-free.

    That distinction matters.

    The cacao bean naturally contains both caffeine and theobromine. The amounts vary depending on factors such as cacao variety, origin, fermentation, processing, cacao content and serving size.

    Coffee also varies considerably depending on bean, roast, grind size, brewing method, amount of coffee, amount of water and extraction time.

    That is why exact comparisons are more complicated than they first appear.

    Go deeper: How much caffeine is in cacao?

    Per gram or per cup? Why comparisons can be misleading

    It can be tempting to compare, for example, 7 grams of ground coffee with 7 grams of cacao mass.

    But that is not the same thing as comparing two finished drinks.

    With coffee, water passes through or mixes with the ground beans and extracts soluble compounds. The solid coffee material is then separated from the drink.

    When pure cacao mass is used in a cacao drink, the cacao mass itself becomes part of what you consume.

    That means a “gram for gram” comparison and a “cup for cup” comparison answer two different questions.

    Coffee is brewed. Cacao becomes part of the drink.

    This is one of the most important differences between coffee and 100% pure cacao mass.

    When coffee is brewed, roasted and ground coffee beans are used to extract flavour and soluble compounds into water. The coffee grounds are then removed.

    With pure cacao mass, the principle is different.

    The cacao mass is dissolved or dispersed into the liquid and becomes part of the finished drink.

    That means cacao’s natural cacao butter, fibre, protein, minerals and polyphenols continue to be part of what you drink.

    That does not automatically make cacao “better” than coffee.

    But it helps explain why the two drinks have such different nutritional compositions.

    Infographic showing how coffee is extracted while cacao mass remains in the cacao drink

    From cacao bean to drink

    1. Cacao bean
    2. Fermentation and drying
    3. Gentle roasting
    4. Shell removed
    5. Milled into cacao mass
    6. Mixed with water
    7. The cacao mass remains in the cup

    What is actually in the cup?

    When comparing coffee and cacao, it is more useful to compare their composition than to try to describe a universal “energy feeling”.

    Comparison of naturally occurring components in black coffee and 100% pure cacao

    Black coffee

    • caffeine is prominent
    • contains very little fat and fibre in the drink itself
    • naturally contains polyphenols, including chlorogenic acids

    100% pure cacao

    • contains both caffeine and theobromine
    • theobromine is the dominant methylxanthine
    • naturally contains cacao butter and fibre
    • contains cacao flavanols and several minerals

    Coffee and cacao therefore have different strengths as foods and drinks. Coffee is mainly a brewed drink containing caffeine and several naturally occurring plant compounds. Pure cacao is both a drink and a whole cacao-based food.

    Three common claims about cacao and coffee

    “Cacao contains no caffeine”

    Not correct.

    The cacao bean naturally contains both caffeine and theobromine.

    Cacao is therefore not caffeine-free unless caffeine has specifically been removed.

    “Theobromine is just a milder version of caffeine”

    Too simple.

    Theobromine and caffeine are related methylxanthines, but their pharmacology, metabolism and typical concentrations in foods differ.

    “Cacao gives energy without a crash”

    That cannot be promised universally.

    It may describe a personal experience, but the experience can be influenced by serving size, caffeine sensitivity, sleep, food intake, other caffeine sources and expectations.

    This is why “no jitters” and “no crash” should not be treated as universal product promises.

    Coffee does not need to be the enemy

    There are good reasons why coffee is one of the world’s most appreciated everyday drinks.

    The flavour. The aroma. The brewing. The caffeine. The habit. The social ritual.

    Coffee is also one of the most extensively studied foods and beverages in the world.

    Espresso-XOC does not need to make coffee the problem in order to make cacao relevant.

    The more interesting question is: What do you want in your cup right now?

    Choose coffee when you want

    • the taste and aroma of coffee
    • a classic brewed drink
    • a clear caffeine profile
    • your familiar coffee ritual

    Choose pure cacao when you want

    • deep, full cacao flavour
    • a drink based on the whole cacao mass
    • less caffeine than a typical cup of coffee
    • theobromine as the dominant methylxanthine
    • cacao’s natural fat, fibre and minerals

    You do not need to choose sides. Many people enjoy both.

    Is cacao a coffee alternative?

    Yes — as an everyday drink, pure cacao can be a natural alternative to coffee. But cacao is not coffee without caffeine.

    The taste is different.

    The composition is different.

    The dominant methylxanthines are different.

    And the drink itself is made differently.

    Espresso-XOC is 100% pure cacao mass formed into wafers.

    Nothing added. Nothing removed.

    It is made to make pure cacao simple in everyday life — as its own drink, not as an imitation of coffee.

    What an everyday serving of pure cacao can look like

    Espresso-XOC Original

    • 3 wafers
    • 6 g cacao
    • 60 ml hot water
    • +70°C
    • whisk for about 60 seconds

    Serve in a small cup.

    For a stronger cacao flavour, add another 1–2 wafers.

    Frequently asked questions about cacao and coffee

    Does cacao contain caffeine?

    Yes. Cacao naturally contains caffeine. It also contains theobromine, which normally occurs in greater amounts than caffeine in the cacao bean.

    Does cacao have less caffeine than coffee?

    In general, a typical serving of pure cacao contains less caffeine than a typical cup of coffee. Exact amounts vary for both coffee and cacao depending on raw material, preparation and serving size.

    What is theobromine?

    Theobromine is a naturally occurring compound found in the cacao bean. It belongs to the same family of compounds as caffeine — methylxanthines — but it is not the same molecule and has a different pharmacological profile.

    Is theobromine the same as caffeine?

    No. They are chemically related, but differ in structure, potency, metabolism and the amounts normally found in different foods.

    Is cacao healthier than coffee?

    That is an oversimplified question. Coffee and pure cacao have different compositions and different nutritional profiles. Coffee contains caffeine and naturally occurring polyphenols such as chlorogenic acids. Pure cacao contains theobromine, cacao flavanols, fat, fibre and several minerals. Which one suits you better therefore depends more on what you are looking for than on one needing to be “healthier” than the other.

    Can cacao replace coffee?

    For some people, pure cacao can fill the same place in an everyday routine as coffee. But it does not provide the same taste, caffeine amount or chemical profile. It is better to think of cacao as its own drink rather than coffee in another form.

    Sources and further reading

    Martínez-Pinilla E, Oñatibia-Astibia A, Franco R.
    The relevance of theobromine for the beneficial effects of cocoa consumption.
    Frontiers in Pharmacology. 2015;6:30.
    DOI: 10.3389/fphar.2015.00030